Marketing and Communications Manager

at State of Vermont in Montpelier, Vermont, United States

Job Description

Join our incredible state parks team and play a key role in guiding one of America's greatest state park systems to new heights! The Marketing and Communications Manager is a critical position within the Department of Forests, Parks and Recreation that manages a comprehensive external relations and communications program for Vermont State Parks. You will play a key role for the Division of State Parks, overseeing marketing, public relations, media relations, customer services and sales.

This position takes a statewide purview from department headquarters and works under the general direction of the Director of State Parks. The Marketing and Communications Manager manages marketing and communications planning to support strategic objectives and market research projects as necessary; implements marketing support programs and materials, such as electronic media, advertising, printed materials; and develops and participates in statewide marketing and promotional partnerships. The Marketing and Communications Manager also plans and directs other system-wide customer service and sales efforts such as the Vermont State Parks reservation call center, and supports seasonal workforce recruitment for all VT State Parks.

Duties are performed primarily in a standard office setting, but with significant travel to a variety of meetings, for which private means of transportation must be available. Some work outside of normal office hours may be required.