Department of Liquor & Lottery Marketing Manager

at State of Vermont in Barre, Vermont, United States

Job Description

DLL is seeking a highly experienced and strategic Marketing Manager to help lead marketing and promotional initiatives across the Department. This position plays a key role in advancing the Department's mission through brand management, consumer engagement, and vendor relationships. 

The Marketing Manager will oversee the development and execution of integrated marketing plans across a variety of channels; manage external advertising vendors; develop and monitor a large marketing budget; and coordinate social media and website content. 

The ideal candidate bring strong creative and strategic instincts; experience with communications / marketing across both the public and private sectors. This position requires strong skills in strategic planning, creative project management, and cross-functional collaboration.

Duties are performed largely in a standard office setting, but with some in-state travel required for which private means of transportation may be required. Regularly scheduled out-of-state travel is necessary. Work outside of normal work schedule may be required. Tact and diplomacy are required in dealing with vendors, agents, and the general public.